Pepi Cubano opened its first shop in 2015, located at the heart of Legaspi Village, surrounded by the office buildings and residential condominiums housing its primary target market. Since then the company has been flooded with requests for the brand to open up for franchising from all over Metro Manila and even as far away as Cebu.
To make its sandwiches accessible to people in other parts of the metropolis, Pepi Cubano ventured out of Makati and joined bazaars and other events. The shop also offered catering services, providing food for events ranging from birthday and office parties, to art exhibits and concerts.
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